The fashion industry, thought of as one of the most beautiful industries, has a very ugly side. Ironic isn't it?
What's the Root of the Problem?
Some of our most beloved fashion brands are part of the global fast fashion issue, which has increasingly gotten worse over the years. The only way these companies can keep up with the competition and demand is to make cheap, fast products.
What does this mean? The result is extreme waste for our planet, underpaid and mistreated workers, and closets of unused clothes around the world. Most of us are not exposed to the devastation that fast fashion can have on a country and its people.
What Can We Do?
The fashion industry needs to become more sustainable and inclusive.
Simply put, slow fashion is the opposite of fast fashion. It represents an awareness of the industry and considers the full operational needs required to make clothing. It supports quality garments to last longer and with ethical values for fair treatment of people, animals, and the planet.
Slow fashion promotes the purchase of high quality, sustainable materials that can be locally sourced - linen is a great example of this. Consider purchasing garments that are timeless rather than trendy from small businesses, often these products are small batch or made to order, reducing unnecessary production.
Ask yourself the '30 wears' question; can I wear this item more than 30 times a year? If so, that's a purchase you can feel good about making.
- Be informed
- Change your outlook on shopping
- Invest in trans seasonal clothes
- Donate unwanted clothes to those in need
- Take care of your possessions for longevity
- Learn how to repair clothing, or find a good tailor
- Quality over quantity
Continue educating yourself and something as simple as getting dressed can change the world!